Weathercocks and signposts: The Environment Movement at a Crossroads is a critical re-examination of the assumptions underlying current approaches to motivating environmentally-friendly behaviour.
Simple and Painless? The limitations of spillover in environmental campaigning presents a critical examination of the evidence that urging people to switch to energy-efficient light bulbs encourages them adopt more ambitious changes.
Both these reports are readable, fascinating, and paralyzing. Download and despair with me! http://www.valuingnature.org/
Speaking as an average American energy glutton, I was able to cut my carbon emissions by about half through good choices, behavior modification, and a lot of insulation. When I think about what is necessary to cut emissions 90% I recoil at what that means for my lifestyle.
In the limbo game it is fun to sing "how low can you go?" But I'm not entirely sure I could sport a bikini and actually shimmy under a blazing limbo pole. And if I did....you can bet I would sell tickets to see that!